AAA AUTO POLAND’s record-breaking first anniversary

The anniversary of the company's Polish market operations coincides with record sales for the entire AAA AUTO Group

“The twelve-month period covering our operations in the Polish market can be summarised as extremely successful. We have opened three AAA AUTO car dealership centres, in Piaseczno, Warsaw, and Katowice, and we have sold more than 2,500 cars in total. Poland is becoming a dark horse within the AAA AUTO Group. Sales in Poland have grown from several dozen a month, at just one branch, to more than three hundred across three car dealership centres for the whole year. Note that in April, over the AAA AUTO Group as a whole, we recorded the best monthly sales result of the past eight years, selling 6,232 cars. Polish operations reached a level of 175% in the above context, and this is the highest sales increase for the previous month out of all of the countries in our Group, which also includes the Czech Republic, Slovakia, and Hungary”, said Ms Karolína Topolová, CEO of the AAA AUTO Group.

The company has revolutionised the domestic used car market, setting new standards in its operations. At AAA AUTO you can purchase cars with one or two previous owners and full service history documentation. All cars undergo a thorough, detailed inspection as part of the purchase process, which results in as many as 65-70% of them not being accepted by the dealerships due to technical or legal defects.

“From the current year onwards, we would like to launch several branches each year, starting with the largest Polish cities. In each case we will invest some two million euros, and the funds will be used to fit out the various branches premises and to purchase cars.  We will soon be able to announce the name of the next city to see a showroom opened”, added Karolína Topolová.

According to the latest research on AAA AUTO benefits, customers most value the company’s wide range of services: purchase only; purchase with a trade-in; and car purchase in instalments together with an insurance package. Equally highly valued are the vehicle’s guaranteed legal source and mileage,  the option of exchanging it for another vehicle within seven days, plus the Carlife insurance guarantee of up to 12 months regarding the vehicle’s mechanical condition. Customers also place much importance on the fact that the cars sold by the company are the property of AAA AUTO and come with a lifetime legal warranty. Another popular solution unique to the used car industry market is one that allows buyers to finance a used car purchase on credit with simultaneous compensation of credit costs, starting with a zero percent down payment, introduced by the company this spring.

AAA AUTO Poland’s development is also accompanied by an increase in terms of employment. Initially, the company’s headcount was 40, while currently it employs 130 staff in three branches and at the call centre. The available fleet in Poland currently totals almost 600 quality approved cars, 80% of which are sourced locally.

The top-selling used cars at AAA AUTO Poland over the previous year

(April 2015 – April 2016):

TOP 10 models